Röövel

VISUAL IDENTITY

for Estonian Centre for Architecture

— DESIGN AND LAYOUT

Ronja Soopan


— COMMISSIONER

Anna Lindpere,

Estonian Centre for Architecture


— DATE

2020





Updated visual identity for Estonian Centre for Architecture (Eesti Arhitektuurikeskus). 


The identity consist of various designs for social media and print. Main elements are photo, subject heading on the side and a splash of colour in shape of a rectangle. As the centre has different series of activities (excursions, city forum panels, mentor club etc), the objective of the design is to easily distinguish between topics with the choice of colour and heading. 


For now, the main three series have each their own colour and grey is for all other communications that don’t fall under the specific three. As the elements are very flexible and colour palette wide, there is room for the design to develop if new topics are introduced.


The colour scheme and logo was reused from the previous identity made by Identity in 2009. 


In February 2021, an extensive overview (100 pages) of Estonian architectural sector is also expected to be published in the new identity.